The Rural Innovation Lab

Enabling the digital transformation of New Zealand’s primary sector and supporting environmentally-sound economic growth for the Manawatū - Whanganui Region.

THE RURAL INNOVATION LAB Was LAUNCHED ON FEBRUARY 26TH 2019.

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The Manawatu-Whanganui Farmers and Growers Innovation Collaborative are piloting the Rural Innovation Lab to help farmers and growers access and understand the latest technology on-farm to make timely decisions, maximise resources for production, minimise waste and reduce environmental footprints.

In New Zealand we have the opportunity for our farmers and growers to be seen on the global stage as smart, innovative and responsible for our agrifood exports around the world, via the practical implementation of technologies such as Cloud Solutions, Artificial Intelligence, The-Internet-of-Things and Block Chain.
— Dairy Farmer Mat Hocken (Chair, The Rural Innovation Lab)

Do you have an innovation that could help transform the primary sector?



The Rural Innovation Lab is A New Zealand first collaboration between farmers and growers, Massey University, Microsoft, The Factory, eCentre and key stakeholders in New ZealanD’s Innovation ecosystem.